
A Good Drive: How HA5 Transformed the Streets of This World-Class Golf Community
Located in the pristine landscape of Scottsdale’s Sonoran Desert, Whisper Rock Estates is a premier golf community with 197 custom homesites and 17 villas. The homes and scenery in this development were built for luxurious living, thestreets needed to reflect this commitment to value. Community managers decided to elevate the longevity, look, feel, and performance of Whisper Rock Estates’ streets by applying HA5 High Density Mineral Bond. By protecting the roads for years to come, the residents and management of Whisper Rock Estates now feel at ease with the quality of their streets.
The Problem
As Whisper Rock Estates’ infrastructure aged, previous asphalt treatments failed to meet community expectations. Intense UV rays accelerated asphalt aging, and residents found that the traditional surface treatments often underperformed. With so much maintenance, residents were facing frequent disruption. The community’s preservation strategy needed a serious reevaluation.
The Solution
After thorough research and consultations, including visits to other communities using HA5, Whisper Rock Estates found a solution. High Density Mineral Bond provided long-lasting pavement preservation, significantly reducing the need for frequent maintenance and ensuring economic efficiency. Finally, the streets of Whisper Rock Estates matched the aesthetics of this upscale neighborhood.
Finding The Right Fit for Whisper Rock Estates
As this community set out to find a better pavement preservation solution, it considered the unique needs of its streets. In Scottsdale, AZ, temperatures often hover in the 90s to 100s, with over 330 days of sunshine per year. This near-constant exposure to UV rays weakens the asphalt considerably, causing vital oils in the pavement to evaporate.
Whisper Rock Estates also receives several days of rain throughout the year, and this moisture accelerates the oxidation process.
The development needed a surface treatment that would block the sun’s rays, keep water out, and stand up to years of daily use by residents. Anne Marie Fitness, Community Manager of Whisper Rock Estates, spoke about the selection process that led the community to HA5.
“We found HA5 by listening to their sales representative, who gave us many reasons to select that particular treatment,” she said.
The board of directors and staff members traveled to see real-life examples of HA5 applications and compared those sites to roads without HA5. They saw that even after years of use, the HA5 was still performing extremely well, especially when compared to the community’s previous experiences with other asphalt seal treatments.
“It was an easy choice,” said Fitness. “HA5 was going to work longer than what I call the ‘bad mascara’ asphalt [seal] we had previously. When it rained, it washed off.”

The HA5 Application at Whisper Rock
Once Whisper Rock Estates decided on HA5, it was time to apply the product to the community’s streets. According to the community manager, the rest of the process went smoothly.
“It was easy because we could communicate with the staff and owners,” said Fitness. “They provided services to get people to and from their homes [during the application]. They were so willing to work with us to make sure our community was not disrupted any more than it needed to be.”
Fitness also mentioned how well everyone worked together from start to finish throughout the HA5 application process.
“It was amazing — the care and planning that went into it from the staff at HA5, at Holbrook, and the staff at Whisper Rock. We worked very well together to make sure it was a smooth transition, and everybody was happy with the end result.”
After applying HA5 throughout Whisper Rock Estates, community members noticed the difference right away and have been very happy with the results.
“We don’t have any complaints about our roads. People feel that they look like they’re brand new,” said Fitness. “Even when [prospective residents] come through to look at lots and homes, they’re amazed at how the roads are still performing after being done in 2015.”
Along with the easy installation process and aesthetic appeal, Whisper Rock Estates has also seen a huge financial benefit with HA5.
“If you amortize how long it’s going to last, it’s a better [fit], because HA5 is going to remain in your community for many years without needing to be redone,” said Fitness. “There may need to be crack seals and things of that nature, but it’s very minor. So, economically, it was the best choice for this community.”
Conclusion
Overall, Whisper Rock Estates found a pavement preservation solution that worked perfectly for its Scottsdale, AZ, community. Fitness emphasized how impressed she and other staff have been with this application. “I don’t think we’ll ever use another product other than HA5,” she said.
If you’re ready to transform your community’s roads, contact us today for a free consultation. Find out how HA5 can preserve one of your most expensive assets, impress residents, and delay damage longer than any other seal treatment.
See more first-hand accounts of the HA5 application below in our other case studies.
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